We deploy integrated campaigns and turn attention into interaction. With advanced algorithms and prevalent data, we can make every communication intelligently targeted to attract customers, convert browsers, and nurture relationships.
Display & Social Media Marketing, SEO & Paid Search, Storefront Management, Conversion Optimization, Email Marketing, Affiliate Marketing
We deploy sophisticated targeting and forecasting tools to create extremely targeted display and social media advertising programs based on the content, demographics, and behavioral characteristics of your audience. With a holistic and strategic approach, we develop campaigns that effectively meet goals for brand awareness, lead generation, and direct conversion.
We drive traffic by maintaining an in-depth knowledge of the ever-changing best practices for search engine optimization. We provide insight and advice on algorithm changes, content gaps, multi-language global expansion, and your competitors’ search efforts. From implementation to ongoing management, we can help you reach customers who are actively looking for what you offer.
Certifications: Salesforce Certified Marketing Cloud Email Specialists
Through proven strategic merchandising methodologies, we create personalized shopping experiences that drive conversion and increase revenue. With specialized expertise in dynamic merchandising, we can draw on each customer’s history and intent to connect them with the right products and content at the right time. Our day-to-day storefront operations include product and category setup, sorting rules definition, promotion configuration, and price adjustment. Working within predetermined guidelines, we incorporate best practices and make strategic decisions to achieve each client’s goals.
Our conversion optimization team applies an in-depth analysis of product and behavioral data on the storefront to continually optimize your site. By combining analytics with the capabilities of your platform, we can plan and execute A/B tests, optimize onsite search, and create personalized experiences to maximize the impact of your marketing and merchandising efforts. From an audit of an existing site to building a conversion optimization roadmap, we can help you generate more revenue and provide an ever-improving customer experience that turns shoppers into buyers.
Combining technology with proven strategies, we elevate and optimize email programs to develop personalized customer relationships. We create custom customer journeys through dynamic email, automated remarketing, automations, and subscriber segmentation. Our data focused approach reduces the costs of customer acquisition, inspires brand loyalty, and increases ROI through both larger basket sizes and higher customer lifetime value.
Certifications: DoubleClick by Google Certified, Brightedge Certified Professionals, and Affiliate by Conversant
Our approach to affiliate partner marketing focuses on building relationships with reputable, appropriate online influencers. We can help you reach customers you may not through other channels, improving brand awareness and increasing sales quickly and efficiently. Then, through proactive program management, we can ensure ongoing optimization and continued growth. From publisher research and competitive analysis to payments, we can implement and manage your entire affiliate and partner ecosystem.