Urban Decay and London Drugs Join LiveArea at Demandware XChange

Urban Decay and London Drugs Join LiveArea at Demandware XChange

LiveArea will join Urban Decay and London Drugs at the Demandware XChange Conference 2013 to discuss "True Stories of Innovation: Unique Traffic Driving and On-Site Engagement Strategies."

Urban Decay and London Drugs Join LiveArea at Demandware XChange

LiveArea is proud to announce our speaking engagement at the Demandware XChange Conference 2013 on Thursday, April 4th. Entitled "True Stories of Innovation," the presentation will highlight ecommerce techniques for increasing site traffic and consumer engagement. The session will feature several successful examples of product finders, shoppable images, and product configurators.

Mark Moskal, Co-Founder of LiveArea, will speak about the Brooks Shoe Advisor. He will be joined by ecommerce leaders from clients Urban Decay and London Drugs. Katherine LaFranchise, AVP of Digital at Urban Decay, will speak about the company’s Naked Skin Shade Finder and complexion builder experience. Josh Johnston, Ecommerce Manager at London Drugs, will speak about two separate product finder and configurator experiences. Representatives from Demandware and Brooks Brothers will also join the presentation.

Speakers will discuss both the business case and implementation considerations for each deployed technique, along with the impact and results achieved. The presentation will take place from 1:00pm to 2:00pm, and entry is included as part of general conference admission.

For more information on the presentation, visit:
http://secure.lenos.com/lenos/emp/demandwarexchangeconference2013/agenda.htm

For more information on the Demandware Xchange Conference 2013, visit:
http://secure.lenos.com/lenos/emp/demandwarexchangeconference2013/demandwarehome.htm

ABOUT DEMANDWARE
Demandware, a leader in digital commerce, enables the world’s premier retailers to move faster and grow faster in the changing face of retail. Demandware’s enterprise cloud platform minimizes the costs and complexities of running global, omni-channel commerce operations, and empowers retailers to respond with speed and agility to new market opportunities and continually evolving consumer expectations. For more information, visit www.demandware.com, call +1-888-553-9216 or email info@demandware.com.