Mar 24 2016

LiveArea Earns a CA Webpick for the New

Communication Arts has selected the new See’s Candies digital flagship for a Webpick. We’re really proud of the work we did with the team at See’s and are honored by the nod from CA.

See’s Candies wanted an online experience that felt more characteristic of their heritage, values, and personality. Together, we created a rich, responsive ecommerce site that pays tribute to the brand’s clean, old-fashioned aesthetic while providing modern interactions. Completing that in-the-store sensation, we built the “Custom Mix” tool so customers can create their own perfect box whenever the craving strikes.

Handling all design and development duties, we ultimately built four separate but connected sites focused on retail customers, high-quantity orders, fundraising efforts, and business gifts, respectively.

See our See’s Candies case study for more details.