Brooks Shoe Advisor by LiveArea Wins HOW Interactive Design Award
The Brooks Shoe Advisor, an interactive shopping application designed and developed by LiveArea, has been chosen as a winner in the 14th Annual HOW Interactive Design Awards.
This highly selective and well-regarded competition presented by HOW magazine recognizes outstanding interactive work produced by creative agencies from around the world.
A team of design industry veterans judged entries and selected winning projects that demonstrated an ideal mix of concept, strategy, and execution. Entries were judged on effectiveness of communication, achievement of client mission, memorability and uniquity, and aesthetics.
The HOW Interactive Design Awards encompass all types of digital work, from websites and kiosks to games and apps. The winning entry by LiveAreaLabs will be featured online at HOWInteractiveDesign.com, at the HOW Design Live 2013 event, and at the 2013 HOW Interactive Design Conferences.
The Brooks Shoe Advisor is an online shopping tool that LiveArea and Brooks created to help runners find their perfect pair of running shoes.